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Course Module: 1. AAU Agency/Module 3 - The Client Module 24
Lesson: 19. Using YouTube to Grow Your Agency
Duration: 15:33
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[00:00 -> 00:07] Alright, so this video is going to be about how I use YouTube to help grow my business.
[00:07 -> 00:14] Now over the last couple of years, YouTube has been my number one source of revenue.
[00:14 -> 00:19] And the reason why I haven't brought it forward to you guys is because you need to understand
[00:19 -> 00:27] that the quickest way to make money is still by reaching out to your clients or potential
[00:27 -> 00:29] clients directly.
[00:29 -> 00:34] You can put a YouTube video up here and make money from it for years, but it is not the
[00:34 -> 00:37] quickest way.
[00:37 -> 00:43] With that said, because our agency is at the point of where it is, I don't have to reach
[00:43 -> 00:44] out anymore.
[00:44 -> 00:51] I made all of my money and my client list by reaching out to clients directly through
[00:51 -> 00:59] networking, through cold calling, using emails, the banjuro template is one that I would
[00:59 -> 01:01] use if I were starting out today.
[01:01 -> 01:06] If somebody said I had to start out from scratch, that is by far the number one.
[01:06 -> 01:10] It is all about the numbers, but this can be a very effective way.
[01:10 -> 01:15] And I'll show you some numbers here in a second on how to reach out to new clients.
[01:15 -> 01:20] Now this is not going to be all about how to start a YouTube channel.
[01:20 -> 01:21] It's very simple.
[01:21 -> 01:26] I'm not going to make a whole module on how to start an actual YouTube channel as far
[01:26 -> 01:33] as exactly what to do as far as going in here and setting all this stuff up because
[01:33 -> 01:37] it changes so often I would just constantly be changing the module.
[01:37 -> 01:44] So all you need to really know is you need a banner like this and you can Google YouTube
[01:44 -> 01:48] header size and you will see here's the size of the image.
[01:48 -> 01:51] If you use Canva, there's a free version.
[01:51 -> 01:57] You can go in here and just type in YouTube and YouTube channel logo.
[01:57 -> 02:02] Sorry, that would be this logo here.
[02:02 -> 02:07] But you can type in YouTube channel art and you can go in here and they'll give you some
[02:07 -> 02:15] actual templates to use and you can take this template and you can essentially replace the
[02:15 -> 02:21] name of it and then type in something like helping businesses market more effectively
[02:21 -> 02:23] using Google ads.
[02:23 -> 02:29] Just make sure that any text that you put is in this area here.
[02:29 -> 02:35] If you put any text down here or up here, it gets cropped off.
[02:35 -> 02:40] So that's why the image really does get cropped off a lot.
[02:40 -> 02:44] So just make sure you keep the text in this area.
[02:44 -> 02:51] Here's why it's so effective because people use YouTube for educational purposes to go
[02:51 -> 02:55] out and find out how to do things better, how to do things differently.
[02:55 -> 02:59] So let's start by looking at marketing for plumbers.
[02:59 -> 03:04] This is the keywords everywhere plugin I talked about earlier in the training and it shows that
[03:04 -> 03:07] there's a thousand people a month looking for marketing for plumbers.
[03:07 -> 03:10] Now you can see these videos.
[03:10 -> 03:15] Now I want to use this one as an example of you don't have to be a professional.
[03:15 -> 03:19] So this gentleman, Joe Burnich, I actually know Joe personally.
[03:19 -> 03:21] I talk to him every single week.
[03:21 -> 03:27] We were in a mastermind group together and this will also come back.
[03:27 -> 03:32] I'll talk about Joe a little bit later in a different video about reaching out to potential
[03:32 -> 03:36] partners because Joe is actually a partner of mine now.
[03:36 -> 03:39] So I refer him business and he refers me business.
[03:39 -> 03:41] But Joe uses a webcam.
[03:41 -> 03:45] You can see it's just the background of his office.
[03:45 -> 03:46] He's not dressed fancy.
[03:46 -> 03:48] He's got a hat on.
[03:48 -> 03:49] So it doesn't matter.
[03:49 -> 03:56] If you're comfortable enough to get in front of a camera, this is an unbelievably effective
[03:56 -> 03:57] way to market.
[03:57 -> 04:02] Now I happen to also know Joe does no more marketing.
[04:02 -> 04:05] He is specifically on YouTube as well.
[04:05 -> 04:07] You can see he's got 8,000 subscribers.
[04:07 -> 04:13] Now when you do a video, if you're doing a video for the first time, it is not going to
[04:13 -> 04:14] take off right away.
[04:14 -> 04:16] It might take a couple of weeks.
[04:16 -> 04:19] You might only get 25 hits.
[04:19 -> 04:20] That's fine.
[04:20 -> 04:22] You have to build up your channel.
[04:22 -> 04:25] You have to get it into the YouTube algorithm.
[04:25 -> 04:29] But you can see Joe got his video listed here in marketing for flimmers.
[04:29 -> 04:34] And you can go watch it and it just talks about how some effective ways or five top ideas
[04:34 -> 04:36] for marketing for plumbers.
[04:36 -> 04:42] Now the key is your title, marketing for plumbers needs to be, your keyword needs to
[04:42 -> 04:44] be in the title.
[04:44 -> 04:49] It should be in your first line of your description when you're doing a video as well as you should
[04:49 -> 04:56] use that term in your video because Google will close caption your video and the more times
[04:56 -> 04:58] it sees that keyword the better.
[04:58 -> 05:02] But if you're running drive ideas, just do a search on YouTube.
[05:02 -> 05:07] Go down here and don't copy these videos, but use them for inspiration, 20 marketing
[05:07 -> 05:10] techniques, plumbing, PPC.
[05:10 -> 05:11] This is a good one.
[05:11 -> 05:12] This is actually a really good company.
[05:12 -> 05:13] ClickSki.
[05:13 -> 05:17] They do the exact same thing that you would do in your agency.
[05:17 -> 05:21] They help market to businesses using Google Ads.
[05:21 -> 05:24] So you might want to watch their video and get an idea.
[05:24 -> 05:27] Look, it's only five minutes long.
[05:27 -> 05:34] But this is a unbelievably good way to market to businesses.
[05:34 -> 05:35] Here's marketing for electricians.
[05:35 -> 05:38] Same thing, marketing for electricians.
[05:38 -> 05:39] Now the best and here's Joe again.
[05:39 -> 05:45] Okay, you can see he does all these videos to specific markets.
[05:45 -> 05:47] Now you can do it to whatever niche you want.
[05:47 -> 05:50] That doesn't mean you're only marketing to electricians.
[05:50 -> 05:53] You can see he did one over here to plumbers.
[05:53 -> 05:57] He doesn't to carpet cleaners to a bunch of different industries.
[05:57 -> 06:01] But once again, you can go in here and get some ideas for a video.
[06:01 -> 06:08] And your video might just be how we use Google Ads to market for electricians.
[06:08 -> 06:14] We put your ad in front of people when they're searching for it and show them that you're
[06:14 -> 06:19] doing a search for electricians.
[06:19 -> 06:21] Electricians near me.
[06:21 -> 06:27] And you can show them that your job is to get your ads, their ads, excuse me, to pop
[06:27 -> 06:28] up here.
[06:28 -> 06:31] But you can look here, marketing for flooring businesses.
[06:31 -> 06:36] And you can, you know, this is one of those niches I talked about a lot, how to get marketing
[06:36 -> 06:37] results for your flooring company.
[06:37 -> 06:39] That's a great title.
[06:39 -> 06:42] You can see it's a five minute video.
[06:42 -> 06:46] Marketing for pool repair, running a pool cleaning business.
[06:46 -> 06:51] And look at this guy's had 9,000 views in the last year.
[06:51 -> 06:59] Now this one only has six views, but that could be because it is a, maybe it's a newer channel,
[06:59 -> 07:02] whatever it might be, but 13,000 views.
[07:02 -> 07:08] The best thing about this is that this is a very specific type of person who is looking
[07:08 -> 07:11] for help with their marketing.
[07:11 -> 07:17] So even though it only had six views, chances are those six views came from very, very targeted
[07:17 -> 07:18] traffic.
[07:18 -> 07:23] People looking for help with their pool repair marketing, marketing for hot temporary pair.
[07:23 -> 07:24] I talk about that a lot.
[07:24 -> 07:31] Look, there is the, the top videos are how to fix a leak has nothing to do with marketing.
[07:31 -> 07:35] You make a video about marketing for hot temporary pair.
[07:35 -> 07:42] Just because if you put that title, you know, marketing in the title, you might come right
[07:42 -> 07:43] up here.
[07:43 -> 07:44] Okay.
[07:44 -> 07:46] This is a completely untapped niche.
[07:46 -> 07:52] Now don't necessarily use my channel as a template for this.
[07:52 -> 07:57] And the reason is is because I started, when I started out my channel, I was talking more
[07:57 -> 07:59] about Google ads tutorials.
[07:59 -> 08:03] And that is how Google or YouTube has recognized me.
[08:03 -> 08:08] They give me good placement for Google ads tutorials.
[08:08 -> 08:13] And I've continued making that because I found a lot of clients who are looking for help with
[08:13 -> 08:17] their Google ads, they see my tutorials, they get to know me, they get to like me, they get
[08:17 -> 08:19] to trust me.
[08:19 -> 08:23] And then they decide they don't want to do Google ads and they come back and hire me.
[08:23 -> 08:28] So it's a much longer term play and it just kind of happened by accident for me.
[08:28 -> 08:33] If I'm starting out now, the first one I'm making is marketing for hot temporary pair.
[08:33 -> 08:34] Okay.
[08:34 -> 08:41] Or marketing for flooring companies or, you know, some of those niches where it's a high return
[08:41 -> 08:46] for a client and you can get listed here quite easily.
[08:46 -> 08:51] And if I'm niching down, I don't make just one video about how to get marketing results
[08:51 -> 08:52] for your flooring company.
[08:52 -> 08:59] I come up with five or 10 topics and I make a video about each one of those topics.
[08:59 -> 09:05] So you can go in and you can talk about marketing your, how to get marketing results
[09:05 -> 09:06] for your flooring company.
[09:06 -> 09:10] You could talk about using Google ads to market your flooring business.
[09:10 -> 09:14] You could talk about the most effective way to market your flooring business, right?
[09:14 -> 09:16] You can come up with a number of different topics.
[09:16 -> 09:23] They may be the same type of video, but they're, you know, you're getting into the Google
[09:23 -> 09:28] algorithm and getting known for those types of keywords and Google will give you better
[09:28 -> 09:29] placement.
[09:29 -> 09:35] So Joe actually went in and he made a bunch of different videos for electricians, a bunch
[09:35 -> 09:40] of different videos for plumbers.
[09:40 -> 09:41] He doesn't just have one video.
[09:41 -> 09:44] He's got a number in each niche.
[09:44 -> 09:47] Now let me show you a couple of numbers here.
[09:47 -> 09:54] In 2020, I made $4827 off of YouTube marketing.
[09:54 -> 09:57] Now that might not seem like a lot.
[09:57 -> 10:03] But that was really the first year that I started getting some referrals from YouTube.
[10:03 -> 10:04] Okay.
[10:04 -> 10:06] And once again, they were not direct.
[10:06 -> 10:11] They were more people looking for tips and deciding they wanted to hire me.
[10:11 -> 10:15] But in 2020, I launched 21 videos.
[10:15 -> 10:17] Now let me put that in perspective.
[10:17 -> 10:23] 21 videos, but 16 of them had nothing to do with Google ads.
[10:23 -> 10:25] They were more about general marketing.
[10:25 -> 10:31] I was still finding my way on YouTube and I was just playing around and launching a
[10:31 -> 10:32] bunch of videos.
[10:32 -> 10:37] Now these 16 videos really did not do very well at all.
[10:37 -> 10:44] So what that means is five videos, only five had really to do with Google ads marketing.
[10:44 -> 10:50] And if I had to right now, I could go do five specific ads in a day.
[10:50 -> 10:54] I literally could record five ads today and launch them tomorrow.
[10:54 -> 10:56] Now let's look at 2021.
[10:56 -> 11:02] In 2021, I made an additional $24,000 and that's just so far.
[11:02 -> 11:06] I did 18 videos this year.
[11:06 -> 11:12] 13 of those videos had to do with starting a Google ads agency.
[11:12 -> 11:17] The majority of them are how a lot of you found me and how a lot of you got started with
[11:17 -> 11:19] this program, right?
[11:19 -> 11:25] That means only five of those videos had to do with Google ads marketing and they were
[11:25 -> 11:27] tips and tricks.
[11:27 -> 11:31] And that is what got me this $24,000.
[11:31 -> 11:35] So that also shows you just how powerful this is.
[11:35 -> 11:40] I've made all those videos about how to start a Google ads agency, which is how you found
[11:40 -> 11:41] me.
[11:41 -> 11:47] I have not done any paid marketing for the course to this point in time.
[11:47 -> 11:52] I have been relying specifically on YouTube videos.
[11:52 -> 11:57] And the way that you do it is when you launch your video in the description area, you talk
[11:57 -> 11:59] about whatever the video is about.
[11:59 -> 12:01] Use your keyword right here.
[12:01 -> 12:06] And then if you have any questions about working with Google ads or want to find more, please
[12:06 -> 12:08] schedule a call with me right here.
[12:08 -> 12:10] And here's a link to my calendar.
[12:10 -> 12:12] Now this one is screwed up.
[12:12 -> 12:17] We need to move this closer to the top because this is all about all our products.
[12:17 -> 12:21] But if I were starting out on YouTube, I would literally go in.
[12:21 -> 12:24] I would make a banner in the about area.
[12:24 -> 12:28] I would say, you know, talk about something about your agency, what you're helping people
[12:28 -> 12:30] do.
[12:30 -> 12:33] Don't limit yourself by saying one specific niche.
[12:33 -> 12:39] But if you want to say we specialize in helping pool businesses get repair work, you know, using
[12:39 -> 12:41] Google ads or whatever, that is fine.
[12:41 -> 12:44] But then go through and start making some videos.
[12:44 -> 12:48] And you don't have to do a talking head video the way that I do.
[12:48 -> 12:54] You can literally go through and just use screenshots and just have a voiceover and
[12:54 -> 13:02] just talk about how you help people's ads come up right here and talk about, you know,
[13:02 -> 13:08] some of the things that we tell you about when contacting people about how we can get your
[13:08 -> 13:10] phone number listed right here.
[13:10 -> 13:15] When somebody looks for a local electrician, they can, you know, that can come up in the
[13:15 -> 13:18] headline, whatever it might be.
[13:18 -> 13:26] But YouTube is a powerful place to go and really niche down and get your video seen in
[13:26 -> 13:28] front of people who are looking for you.
[13:28 -> 13:32] And the best part about it is you can see this one.
[13:32 -> 13:34] This guy just did a DIY video.
[13:34 -> 13:37] It's had 42,000 views.
[13:37 -> 13:40] Now let's go to like this guy.
[13:40 -> 13:44] He's had 9,000 views in the last year.
[13:44 -> 13:51] Those are people who are very, very, you know, niche down and people are looking for how to
[13:51 -> 13:53] do this stuff.
[13:53 -> 13:58] But when you show them that you can do it and you can do it better than they can, they
[13:58 -> 14:00] will reach out to you.
[14:00 -> 14:02] Once again, this is not a real quick way.
[14:02 -> 14:03] It can be.
[14:03 -> 14:09] I've launched a video on how to calls that week, but I would still stick specifically for
[14:09 -> 14:12] quickness to reaching out to clients.
[14:12 -> 14:15] But once again, it's a numbers game.
[14:15 -> 14:20] This is more a longer term play, but you can do both of them at the same time.
[14:20 -> 14:25] If I was getting started again with a YouTube channel, I would go through make a list because
[14:25 -> 14:33] I literally have a spreadsheet that is broken up into like 30 different topics.
[14:33 -> 14:37] In that spreadsheet, I write all these different topics about how to market for different businesses.
[14:37 -> 14:43] And I just use those kind of for titles and really ideas, spend some time, put a spreadsheet
[14:43 -> 14:48] together of a bunch of different ways or people you could reach out to marketing for electricians,
[14:48 -> 14:55] marketing for pool repair, for hot tub repair, for floor refinishing, for floor sanding companies.
[14:55 -> 14:56] Okay.
[14:56 -> 14:59] And then go through and make a few videos.
[14:59 -> 15:00] You can make one a week.
[15:00 -> 15:01] You can make one a day.
[15:01 -> 15:03] It's really up to you.
[15:03 -> 15:10] Now I'll make some more videos in the future with some tips and tricks on how to optimize these
[15:10 -> 15:13] a little bit better and how to get them noticed a little bit more.
[15:13 -> 15:17] But in the time being, just get started.
[15:17 -> 15:21] But once again, the quickest way to get new clients is by reaching out to people who are
[15:21 -> 15:26] already doing Google ads marketing, who need some help with it, who can probably get a
[15:26 -> 15:32] huge return on investment just by hiring you on day one and following the steps.
[15:32 -> 15:33] All right.
[15:33 -> 15:33] See you in the next video.

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--- FULL TRANSCRIPT ---
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Alright, so this video is going to be about how I use YouTube to help grow my business. Now over the last couple of years, YouTube has been my number one source of revenue. And the reason why I haven't brought it forward to you guys is because you need to understand that the quickest way to make money is still by reaching out to your clients or potential clients directly. You can put a YouTube video up here and make money from it for years, but it is not the quickest way. With that said, because our agency is at the point of where it is, I don't have to reach out anymore. I made all of my money and my client list by reaching out to clients directly through networking, through cold calling, using emails, the banjuro template is one that I would use if I were starting out today. If somebody said I had to start out from scratch, that is by far the number one. It is all about the numbers, but this can be a very effective way. And I'll show you some numbers here in a second on how to reach out to new clients. Now this is not going to be all about how to start a YouTube channel. It's very simple. I'm not going to make a whole module on how to start an actual YouTube channel as far as exactly what to do as far as going in here and setting all this stuff up because it changes so often I would just constantly be changing the module. So all you need to really know is you need a banner like this and you can Google YouTube header size and you will see here's the size of the image. If you use Canva, there's a free version. You can go in here and just type in YouTube and YouTube channel logo. Sorry, that would be this logo here. But you can type in YouTube channel art and you can go in here and they'll give you some actual templates to use and you can take this template and you can essentially replace the name of it and then type in something like helping businesses market more effectively using Google ads. Just make sure that any text that you put is in this area here. If you put any text down here or up here, it gets cropped off. So that's why the image really does get cropped off a lot. So just make sure you keep the text in this area. Here's why it's so effective because people use YouTube for educational purposes to go out and find out how to do things better, how to do things differently. So let's start by looking at marketing for plumbers. This is the keywords everywhere plugin I talked about earlier in the training and it shows that there's a thousand people a month looking for marketing for plumbers. Now you can see these videos. Now I want to use this one as an example of you don't have to be a professional. So this gentleman, Joe Burnich, I actually know Joe personally. I talk to him every single week. We were in a mastermind group together and this will also come back. I'll talk about Joe a little bit later in a different video about reaching out to potential partners because Joe is actually a partner of mine now. So I refer him business and he refers me business. But Joe uses a webcam. You can see it's just the background of his office. He's not dressed fancy. He's got a hat on. So it doesn't matter. If you're comfortable enough to get in front of a camera, this is an unbelievably effective way to market. Now I happen to also know Joe does no more marketing. He is specifically on YouTube as well. You can see he's got 8,000 subscribers. Now when you do a video, if you're doing a video for the first time, it is not going to take off right away. It might take a couple of weeks. You might only get 25 hits. That's fine. You have to build up your channel. You have to get it into the YouTube algorithm. But you can see Joe got his video listed here in marketing for flimmers. And you can go watch it and it just talks about how some effective ways or five top ideas for marketing for plumbers. Now the key is your title, marketing for plumbers needs to be, your keyword needs to be in the title. It should be in your first line of your description when you're doing a video as well as you should use that term in your video because Google will close caption your video and the more times it sees that keyword the better. But if you're running drive ideas, just do a search on YouTube. Go down here and don't copy these videos, but use them for inspiration, 20 marketing techniques, plumbing, PPC. This is a good one. This is actually a really good company. ClickSki. They do the exact same thing that you would do in your agency. They help market to businesses using Google Ads. So you might want to watch their video and get an idea. Look, it's only five minutes long. But this is a unbelievably good way to market to businesses. Here's marketing for electricians. Same thing, marketing for electricians. Now the best and here's Joe again. Okay, you can see he does all these videos to specific markets. Now you can do it to whatever niche you want. That doesn't mean you're only marketing to electricians. You can see he did one over here to plumbers. He doesn't to carpet cleaners to a bunch of different industries. But once again, you can go in here and get some ideas for a video. And your video might just be how we use Google Ads to market for electricians. We put your ad in front of people when they're searching for it and show them that you're doing a search for electricians. Electricians near me. And you can show them that your job is to get your ads, their ads, excuse me, to pop up here. But you can look here, marketing for flooring businesses. And you can, you know, this is one of those niches I talked about a lot, how to get marketing results for your flooring company. That's a great title. You can see it's a five minute video. Marketing for pool repair, running a pool cleaning business. And look at this guy's had 9,000 views in the last year. Now this one only has six views, but that could be because it is a, maybe it's a newer channel, whatever it might be, but 13,000 views. The best thing about this is that this is a very specific type of person who is looking for help with their marketing. So even though it only had six views, chances are those six views came from very, very targeted traffic. People looking for help with their pool repair marketing, marketing for hot temporary pair. I talk about that a lot. Look, there is the, the top videos are how to fix a leak has nothing to do with marketing. You make a video about marketing for hot temporary pair. Just because if you put that title, you know, marketing in the title, you might come right up here. Okay. This is a completely untapped niche. Now don't necessarily use my channel as a template for this. And the reason is is because I started, when I started out my channel, I was talking more about Google ads tutorials. And that is how Google or YouTube has recognized me. They give me good placement for Google ads tutorials. And I've continued making that because I found a lot of clients who are looking for help with their Google ads, they see my tutorials, they get to know me, they get to like me, they get to trust me. And then they decide they don't want to do Google ads and they come back and hire me. So it's a much longer term play and it just kind of happened by accident for me. If I'm starting out now, the first one I'm making is marketing for hot temporary pair. Okay. Or marketing for flooring companies or, you know, some of those niches where it's a high return for a client and you can get listed here quite easily. And if I'm niching down, I don't make just one video about how to get marketing results for your flooring company. I come up with five or 10 topics and I make a video about each one of those topics. So you can go in and you can talk about marketing your, how to get marketing results for your flooring company. You could talk about using Google ads to market your flooring business. You could talk about the most effective way to market your flooring business, right? You can come up with a number of different topics. They may be the same type of video, but they're, you know, you're getting into the Google algorithm and getting known for those types of keywords and Google will give you better placement. So Joe actually went in and he made a bunch of different videos for electricians, a bunch of different videos for plumbers. He doesn't just have one video. He's got a number in each niche. Now let me show you a couple of numbers here. In 2020, I made $4827 off of YouTube marketing. Now that might not seem like a lot. But that was really the first year that I started getting some referrals from YouTube. Okay. And once again, they were not direct. They were more people looking for tips and deciding they wanted to hire me. But in 2020, I launched 21 videos. Now let me put that in perspective. 21 videos, but 16 of them had nothing to do with Google ads. They were more about general marketing. I was still finding my way on YouTube and I was just playing around and launching a bunch of videos. Now these 16 videos really did not do very well at all. So what that means is five videos, only five had really to do with Google ads marketing. And if I had to right now, I could go do five specific ads in a day. I literally could record five ads today and launch them tomorrow. Now let's look at 2021. In 2021, I made an additional $24,000 and that's just so far. I did 18 videos this year. 13 of those videos had to do with starting a Google ads agency. The majority of them are how a lot of you found me and how a lot of you got started with this program, right? That means only five of those videos had to do with Google ads marketing and they were tips and tricks. And that is what got me this $24,000. So that also shows you just how powerful this is. I've made all those videos about how to start a Google ads agency, which is how you found me. I have not done any paid marketing for the course to this point in time. I have been relying specifically on YouTube videos. And the way that you do it is when you launch your video in the description area, you talk about whatever the video is about. Use your keyword right here. And then if you have any questions about working with Google ads or want to find more, please schedule a call with me right here. And here's a link to my calendar. Now this one is screwed up. We need to move this closer to the top because this is all about all our products. But if I were starting out on YouTube, I would literally go in. I would make a banner in the about area. I would say, you know, talk about something about your agency, what you're helping people do. Don't limit yourself by saying one specific niche. But if you want to say we specialize in helping pool businesses get repair work, you know, using Google ads or whatever, that is fine. But then go through and start making some videos. And you don't have to do a talking head video the way that I do. You can literally go through and just use screenshots and just have a voiceover and just talk about how you help people's ads come up right here and talk about, you know, some of the things that we tell you about when contacting people about how we can get your phone number listed right here. When somebody looks for a local electrician, they can, you know, that can come up in the headline, whatever it might be. But YouTube is a powerful place to go and really niche down and get your video seen in front of people who are looking for you. And the best part about it is you can see this one. This guy just did a DIY video. It's had 42,000 views. Now let's go to like this guy. He's had 9,000 views in the last year. Those are people who are very, very, you know, niche down and people are looking for how to do this stuff. But when you show them that you can do it and you can do it better than they can, they will reach out to you. Once again, this is not a real quick way. It can be. I've launched a video on how to calls that week, but I would still stick specifically for quickness to reaching out to clients. But once again, it's a numbers game. This is more a longer term play, but you can do both of them at the same time. If I was getting started again with a YouTube channel, I would go through make a list because I literally have a spreadsheet that is broken up into like 30 different topics. In that spreadsheet, I write all these different topics about how to market for different businesses. And I just use those kind of for titles and really ideas, spend some time, put a spreadsheet together of a bunch of different ways or people you could reach out to marketing for electricians, marketing for pool repair, for hot tub repair, for floor refinishing, for floor sanding companies. Okay. And then go through and make a few videos. You can make one a week. You can make one a day. It's really up to you. Now I'll make some more videos in the future with some tips and tricks on how to optimize these a little bit better and how to get them noticed a little bit more. But in the time being, just get started. But once again, the quickest way to get new clients is by reaching out to people who are already doing Google ads marketing, who need some help with it, who can probably get a huge return on investment just by hiring you on day one and following the steps. All right. See you in the next video.

